{"id":16730,"date":"2025-06-09T16:00:00","date_gmt":"2025-06-09T16:00:00","guid":{"rendered":"https:\/\/www.dailybase.com\/en\/?p=16730"},"modified":"2025-06-09T23:09:18","modified_gmt":"2025-06-09T23:09:18","slug":"chelsea-f-c-builds-rooftop-football-pitch-on-dubai-skyscraper","status":"publish","type":"post","link":"https:\/\/www.dailybase.com\/en\/chelsea-f-c-builds-rooftop-football-pitch-on-dubai-skyscraper\/","title":{"rendered":"Chelsea F.C. Builds Rooftop Football Pitch on Dubai Skyscraper"},"content":{"rendered":"\n

Chelsea Football Club is stepping far outside Stamford Bridge…literally. The Premier League giant is launching an exclusive, football-themed real estate development in Dubai. They do this In a bold new partnership with Damac Properties. The real estate will be located in the city\u2019s Maritime City district. It will be Dubai\u2019s first football-branded residential complex, offering superfans a lifestyle steeped in sport, luxury, and stunning skyline views.<\/p>\n\n\n\n

At the heart of the design: six high-rise towers reaching up to 130 meters. These are packed with 1,400 luxury apartments and an impressive range of amenities. This isn\u2019t just about living in a Chelsea-themed space; it\u2019s about living the brand on a whole new level.<\/p>\n\n\n\n

Sky-High Luxury with Chelsea F.C.’s Sporting Edge<\/strong><\/h2>\n\n\n\n

Among the standout features is a rooftop football pitch<\/strong><\/a>, offering residents the chance to play above the clouds with panoramic views of Dubai. It\u2019s a marketing move that plays into both exclusivity and experience. By doing this, Chelsea F.C. is positioning itself not only as a football club but as a lifestyle entity.<\/p>\n\n\n

\n
\"Chelsea<\/figure><\/div>\n\n\n

Beyond the pitch, residents will have access to a cryotherapy center, an aerial yoga studio, and a Chelsea Sports Bar. This will bring a touch of London culture into the heart of the UAE. Interiors fuse British elegance with Dubai\u2019s contemporary design language. By doing this, they’re creating a living space that feels both premium and distinctively branded.<\/p>\n\n\n\n

A Superfan\u2019s Real Estate Dream<\/strong><\/h2>\n\n\n\n

If you’re thinking of getting yourself one of the 1400 apartments, you’ll have to open your wallet! The prices of the residences are expected to be around $600.000. So they’re clearly targeting affluent fans and international investors who have the capital available. With perks like private events hosted by Chelsea legends and club-exclusive experiences, the appeal goes beyond architecture. This is football-themed living, giving you VIP access.<\/p>\n\n\n

\n
\"Chelsea<\/figure><\/div>\n\n
\n
\"New<\/figure><\/div>\n\n\n

For Chelsea, this project is part of a growing trend in global sports branding. They’re trying to extend influence into luxury markets and forging deeper connections with fans. It is not the first time a football team has ventured outside the sports. Other clubs are in travel, fashion, and media. However, Chelsea\u2019s leap into high-end property marks a new playbook in fan engagement.<\/p>\n","protected":false},"excerpt":{"rendered":"

Chelsea F.C. is partnering with Damac to launch six luxury towers in Dubai, complete with a rooftop pitch and club-branded amenities.<\/p>\n","protected":false},"author":369,"featured_media":16742,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[41,30],"tags":[],"class_list":["post-16730","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-football","category-lifestyle"],"acf":[],"featured_image_src":"https:\/\/www.dailybase.com\/en\/wp-content\/uploads\/sites\/10\/2025\/06\/DB-SM-1334-e1749510208679.jpg","author_info":{"display_name":"Daniel","author_link":"https:\/\/www.dailybase.com\/en\/author\/baldussu\/"},"yoast_head":"\nChelsea F.C. 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